But Fan Behavior Has
Athlete-centric entertainment is the best way to connect with today’s sports fans.
Lineage
Entertainment
Company
There’s more to sports than games.
Whether your brand is endemic in the world of sports or not, branded entertainment featuring athletes can deliver awareness, reach, and engagement.
Sports Rule.
Most U.S. adults watch
sports; on TV, OTT, and
digital, live sports outperform all other programming.
But Fan Behavior Has Evolved.
Today’s fans value personal connection
and unmediated access to the athletes they love.
We produce premium quality, richly textured narratives from a vast cross-section of sports personalities that connect to the
evolving nature
of fandom
Wanna play?
